{"id":36279,"date":"2024-12-02T20:24:53","date_gmt":"2024-12-02T19:24:53","guid":{"rendered":"https:\/\/media-and-learning.eu\/?p=36279"},"modified":"2024-12-02T20:24:56","modified_gmt":"2024-12-02T19:24:56","slug":"putting-media-literacy-on-the-map-findings-from-a-european-research-study","status":"publish","type":"post","link":"https:\/\/media-and-learning.eu\/subject\/media-literacy\/putting-media-literacy-on-the-map-findings-from-a-european-research-study\/","title":{"rendered":"Putting media literacy on the map: findings from a European research study"},"content":{"rendered":"\n

by Laurie Day<\/strong>, Ecorys, UK. <\/p>\n\n\n\n

A growing awareness of the risks presented by misinformation and the rise of Generative AI have combined to fuel public and professional interest in media literacy. This spotlight on the media sector presents both challenges and opportunities. A new study published this week explores how European countries are responding, and presents recommendations for action. <\/p>\n\n\n\n

Media literacy in a fast evolving ecosystem<\/strong><\/p>\n\n\n\n

There is no doubt that media literacy is riding high on the policy agenda, with additional EU funding for programmatic work<\/a> and thriving communities of practice. The recent publication of the EDMO Guidelines for Effective Media Literacy Initiatives<\/a> provides an important milestone, bringing diverse stakeholders together to achieve consensus on what good quality and inclusive media literacy initiatives can and should look like in a European context.<\/p>\n\n\n\n

At the same time, the sector faces thorny issues that have yet to be resolved: how to move beyond initiatives focussed on individual media competences to address structural and societal factors mediating collective media behaviours; how to engage and meet the needs of underserved populations<\/a>, and how to build effective and sustainable cross-sectoral approaches<\/a> towards media literacy, while navigating a complex regulatory landscape.<\/p>\n\n\n\n

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Situating the research<\/strong><\/p>\n\n\n\n

Published this week, the final reports from an EU Media Literacy Policy Study<\/a> explore these issues in further depth and provide a snapshot of policies and practices on media literacy in eight European countries. The research was designed and carried out by Ecorys with expert advice from the LSE Department of Media and Communications and funded by Google.<\/p>\n\n\n\n

The study aimed to provide:<\/p>\n\n\n\n